Welcome Email Flow
The first few emails a subscriber will receive upon joining the email list.
Email #1 - sent immediately as soon as a new subscriber joins an email list. The content welcomes new subscribers and reiterate discount offer.


Email #2 - sent 2 days after the first email was sent. This email focuses on the brand story and serves as an "indoctrination" email.


Email #3 - sent 3 days after the second email was sent. This email focuses on social proof, highlighting customer reviews.


Email #4 - sent 4 days after the last email was sent. This email focuses on the community element and invites subscribers to follow social media.

